A different view on exclusivity

Published by Loop Community on

At Loop Community, we are committed to resourcing the church and worship leaders with the tools they need to lead worship. This is the reason we started Loop Community in 2009. Since then, we’ve created a completely free MultiTrack Playback App, Looptimus, Track Rig and distribute MultiTracks on behalf of hundreds of artists and churches. Making this easy and affordable for worship leaders will always be our priority.

Equally important to Loop Community is serving the song. Making great worship music easily and broadly available serves the church and the song at the same time.

If you’re looking to distribute your original MultiTracks, LoopCommunity.com is a great place to do that – among many other sites out there! With well over 300,000 churches in the US, no one website is THE go-to place for everything. Of course we would all like to be and we would all like to think we are. But the truth is that we’re just not. Loop Community’s 100,000+ active users, another site’s 80,000, and yet another site’s 15,000 will obviously have some overlap – but separately, none of us are covering the whole potential customer base and audience.

If you are a publisher, songwriter, or church producing original worship music; this is something to consider. The term “exclusive” sounds pretty important. And, it can be. It can also be limiting. Any time you enter into an exclusive agreement about where your music and resources can be sold, you’ve given up the freedom to use multiple avenues to tell your story, promote your music, and make the most of the opportunities available for your music to be heard and sung. Your potential audience is then limited.

Unfortunately, there are some companies who are requiring exclusive agreements that span for up to 1 – 3 years. This means that you are unable to sell your tracks on any other website or platform during this time period.

At Loop Community, our view is that demanding exclusivity to us wouldn’t be in your best interest or the song’s best interest. We believe that requiring you to exclude other options and opportunities by signing an exclusive agreement with us, or anyone else, limits your reach and hurts the Church because there are worship leaders that aren’t discovering, hearing, or leading your music…which is the point, right?

So, while it may not make as much traditional business sense to be open-handed and non-exclusive; that’s what we believe best allows us to be about God’s business.

At LoopCommunity.com we want you to spread your music as far and wide as possible. Art should NEVER be limited to a certain audience. This is the reason you can buy / listen to the same music at iTunes, Spotify, Amazon, etc. How much more should worship music NEVER be limited? Loop Community is dedicated to your success and getting your music to as many people as possible… All for the glory of God.

WHY PARTNER WITH LOOP COMMUNITY?
LoopCommunity.com has been the leader in distributing MultiTracks and Loops since 2009. We are committed to resourcing musicians and churches with the tools they need. Your music will be heard by thousands of musicians and will boost the exposure of your artists, albums and songs.

PROMOTIONAL BENEFITS
When you distribute with Loop Community, you receive the following promotional benefits:

  • Banner Ad on the homepage of LoopCommunity.com (Currently 100K+ Active Users)
  • Dedicated Blog Post for your album release
  • E-Blast Feature sent to our opt-in list of 125K subscribers
  • Promotional Tweets and Posts in Social Media Channels
    • Facebook: 20K+ Followers
    • Twitter: 15K+ Followers
    • Instagram: 18K+ Followers
  • Dedicated Artist Page with links to your websites and MultiTracks

Loop Community supports you and your music. We always will. Thanks for being a part of the community.

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